Global Skill Gap for Digital Marketing Professionals-2020

Digital Skill Gap: Today, we notice digital marketing graduates who barely have a prior understanding of the essential digital marketing skills most companies would require, such as SEO, Analytics and Online advertisement. Only 8% of general marketers accomplished entry-level digital marketing skills, with all others dropping short. In the UK, only 37% of those who […]

What Is Account-Based Marketing (ABM)

Account-Based Marketing (ABM) is needed for companies that aspire to focus on the most extraordinary possible ROI for propagating high-value accounts, administering account penetration, marketing keen-sightedness, and logos into reflection. Marketing units must manipulate strategies that blend sales and marketing expertise to establish, engage, and close ventures with high-value accounts that mean the most to […]

Why should you get certified in Digital Marketing?

Digital landscape is changing fast and companies are dependent on digital capabilities of professionals more than ever. From introducing the brand to building reputation, certified in Digital Marketing has become essential for businesses. However, huge skill gap in trained professionals, demand for certified digital marketing professionals has increasing exponentially. Digital marketing has not been a […]