Digital Marketing – Web Seasoning https://webseasoning.com Innovating Digital Transformation in Education Mon, 02 May 2022 10:53:58 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://webseasoning.com/wp-content/uploads/2020/10/cropped-favicon2-32x32.png Digital Marketing – Web Seasoning https://webseasoning.com 32 32 Inspire Yourself with Best Content Marketing Examples https://webseasoning.com/articles/best-content-marketing-examples/15344/ Mon, 02 May 2022 10:53:56 +0000 https://webseasoning.com/?p=15344 Content marketing has drastically altered in the wake of COVID-19. Using consumer manners and human psychology to shape your content marketing can impact how clients and competitors view your brand. Content marketing at scale can handle an exhausting, uphill struggle that never ends. The pressure to accomplish coupled with volume expectations quickly saps creative juices. […]

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]]> Online Advertising: Everything You Need to Know https://webseasoning.com/articles/online-advertising/15175/ Sun, 24 Apr 2022 03:23:57 +0000 https://webseasoning.com/?p=15175 Online advertising topography is changing. New platforms, ad types, and targeting powers are popping up. Let’s explore everything you need to understand about online advertising across ad platforms for paid search, display, social media, and native advertising. Have you ever double-tapped a picture on Instagram, reacted to a video on Facebook, or clicked a search […]

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]]> Programmatic Advertising: Explained & Understood https://webseasoning.com/articles/programmatic-advertising-2/15114/ Mon, 18 Apr 2022 06:39:50 +0000 https://webseasoning.com/?p=15114 Programmatic advertising shows a route to purchase media, but it can be perplexing with all the ad tech jargon and implicit mysteries behind data. What disheartens advertisers even more is not understanding where their budget goes. In simple representations, advertisers use data insights, either their own or sourced from authorized third parties, to check the […]

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]]> How To Improve SEO Rankings in 2022 https://webseasoning.com/articles/improve-seo-rankings/15059/ Mon, 11 Apr 2022 07:49:11 +0000 https://webseasoning.com/?p=15059 SEO Search engine optimization must be at the top of your priority list if you rely on people to discover you through a Google search. You won’t be able to develop leads for your business if nobody can catch you. What’s even more impressive is that 75% of people won’t even click on the second […]

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]]> Paid Social Media Advertising: Reasons to Consider https://webseasoning.com/articles/paid-social-media-advertising/14995/ Sun, 03 Apr 2022 16:01:07 +0000 https://webseasoning.com/?p=14995 Paid social media advertising is very diverse from traditional outbound advertising. Big data and machine learning let you discover, target, and reach your audience fast. In addition, each platform is designed to promote the goals of your business, like lead generation, brand awareness, website traffic, and more. You can even access native analytics for insights […]

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]]> An All-inclusive Guide to Content Gap Analysis https://webseasoning.com/articles/content-gap-analysis/14939/ Sun, 27 Mar 2022 16:46:38 +0000 https://webseasoning.com/?p=14939 Content gap analysis distinguishes between what people are exploring and what people find online. It seems everyone online views what a content gap analysis is. By this theory, the gap denotes a subject people are looking for information about, but there is not enough content surrounding it to address the current demand. A content gap […]

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]]> Ways to Draw More Website Traffic: Go For It https://webseasoning.com/articles/draw-more-website-traffic/14879/ Sun, 20 Mar 2022 17:43:49 +0000 https://webseasoning.com/?p=14879 Many businesses toil to develop new and innovative ways to improve website traffic. But unfortunately, there’s a lot of misinformation online about drawing more visitors, which can lead to repeatedly using the same tired techniques and not seeing positive results. If you’re looking to improve website traffic with organic and paid ways, here are a […]

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]]> Use Google Trends for Content Marketing and SEO https://webseasoning.com/articles/use-google-trends/14812/ Mon, 14 Mar 2022 09:19:15 +0000 https://webseasoning.com/?p=14812 While Google Trends is factual, it doesn’t display the traffic in actual numbers. Paid SEO tools furnish numbers for keyword search volume. But those numbers are estimates that are gathered from data providers. So even though paid SEO tools deliver estimates of keyword traffic, the data offered by Google Trends is based on actual search […]

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]]> Things you should not be doing in Digital Marketing in 2022 https://webseasoning.com/articles/things-not-in-digital-marketing-in-2022/14772/ Mon, 07 Mar 2022 02:53:15 +0000 https://webseasoning.com/?p=14772 Digital marketing in 2022 is a booming industry, and numerous companies are trying to create it big by investing in digital marketing. But sadly, not everyone follows. There are many explanations for why these companies fall in the digital marketing industry. Some of the reasons could be improper use of tools and funds, understanding, and, […]

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]]> Duplicate Content: Effect on SEO and Google Ranking https://webseasoning.com/articles/duplicate-content/14770/ Wed, 02 Mar 2022 16:49:21 +0000 https://webseasoning.com/?p=14770 All websites are weak to the threat posed by duplicate content to the SEO-friendly website drive. Imagine risking the content of your website! It doesn’t matter whether the same content placed on your website was a mishap or if someone stole blocks of content from your website. You are required to fix the situation instantly. […]

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