Digital Marketing Specialist - Strategy & Planning

Become a digital leader, excel at building brand power.
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Why Should YOU Earn this Certification?

Do you see yourself as a master of planning?

This certification will help you understand and lead the digital workspace with the best practice methods to build, enhance and analyze organization’s digital marketing strategy.

Who is it For?

Find out your digital readiness.

Digital Diagnostic Challenge

Transformational Modules

Global Industry Advisory Champions

Distinct panel of thought leaders, tech gurus and diverse influencers from USA, Europe and Asia.

Google

Facebook

Hubspot

Twitter

sky

Sky

The Economist

What Will YOU Learn?

Fundamentals Concepts

What are the key components and fundamentals concepts of effective digital strategy?

Market Research

How to conduct market research and marketing communications plan.

Enhance Digital Journey

Use traditional marketing and communications to enhance digital journey.

Better ROI

How to plan and focus on better ROI

Leverage Digital Channel

Inbound and outbound strategies, cross media planning, mobile marketing and leverage digital channel mix.

Email marketing

Email marketing, display and video advertising best practice.

Marketing Automation

Key concepts in marketing automation, for generating, managing and nurturing leads.

Optimize Marketing Budget

Planning, setting, monitor and optimize a marketing budget.

Manage Data

Best practices to clean up, prepare, and manage data.

Effective Digital Leader

The actions and behaviors of an effective digital leader.

Digital Strategy

Evaluating and reporting on a digital strategy.

The Global Test

Digital Marketing Institute uses Pearson VUE test center network which has over 5,200 centers in 180 countries. The questions come in different formats including text-based multiple choice; image-based multiple choice, matching and hot spot questions.

Free of Cost Test Voucher

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Your Journey to a Successful Career,
Begins Here!
As a DMI Member you will have the access to short courses Analytics, Content Marketing, GDPR, UX Essentials, CX Essentials, Graphic Design.
Continuing Professional Development (CPD) for Certified Members, earn badges and shine on LinkedIn.
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